Personal Vision Tool
The Universal Success Method I notice that most sales ‘methods’ and success formula emanate from the USA. I would expect this comes from their history which although short effectively boils […]
Category Archives: Simple Solutions
The Elephant Rope
Elephants can grow to in excess of 5 tons, tearing through trees, brush, and even houses. They are roamers by nature, and they care little about obstacles in their way. […]
People never Grow Up
The School Yard Picture the scene in a school yard, a group of children are on break and they are deciding what game to play. The choices are a ball […]
BRAND REPUTATION AND RELEVANCE
Brand, Relevance and Reputation I want to try and wrap up 4 areas of discussion on this site into something simple, powerful and coherent that I hope you will find […]
“You” the Brand
Branding and Leadership I have written elsewhere on this blog about branding, brand values and building a brand equity. This has all been targeted towards business and individual companies in […]
Bridging the Chasm of Change
A New IT Infrastructure Let us assume we are putting in a new IT infrastructure to unify several businesses brought together through a series of acquisitions. The technical solution can […]
The lure of a Power-ball
Positive Discrimination based on finding the ‘Wants’ For any business to do well in a competitive situation it needs to achieve some positive discrimination. When you are responding to an […]
How to leverage Growth from your Brand
The List of Brands in your Head When most of us think about a brand we think of the major product or service companies. Write down the first 10 brands […]
Why do things not go according to plan?
To Fail to Plan is to Plan to Fail We all know the expression, ‘to fail to plan is to plan to fail’, so generally people who don’t want, or […]
Sliced Bread V2 – The best thing since sliced bread
To buy or not to buy that is the question Have you ever wondered what causes us to buy certain products? Think about the iPhone 5 vs Blackberry Z10, I […]
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