Personal Vision Tool
The Universal Success Method I notice that most sales ‘methods’ and success formula emanate from the USA. I would expect this comes from their history which although short effectively boils […]
The Universal Success Method I notice that most sales ‘methods’ and success formula emanate from the USA. I would expect this comes from their history which although short effectively boils […]
Elephants can grow to in excess of 5 tons, tearing through trees, brush, and even houses. They are roamers by nature, and they care little about obstacles in their way. […]
The School Yard Picture the scene in a school yard, a group of children are on break and they are deciding what game to play. The choices are a ball […]
Brand, Relevance and Reputation I want to try and wrap up 4 areas of discussion on this site into something simple, powerful and coherent that I hope you will find […]
Branding and Leadership I have written elsewhere on this blog about branding, brand values and building a brand equity. This has all been targeted towards business and individual companies in […]
A New IT Infrastructure Let us assume we are putting in a new IT infrastructure to unify several businesses brought together through a series of acquisitions. The technical solution can […]
Positive Discrimination based on finding the ‘Wants’ For any business to do well in a competitive situation it needs to achieve some positive discrimination. When you are responding to an […]
The List of Brands in your Head When most of us think about a brand we think of the major product or service companies. Write down the first 10 brands […]
To Fail to Plan is to Plan to Fail We all know the expression, ‘to fail to plan is to plan to fail’, so generally people who don’t want, or […]
To buy or not to buy that is the question Have you ever wondered what causes us to buy certain products? Think about the iPhone 5 vs Blackberry Z10, I […]